Rozgar & Kaushal Mela
Social and community mobilisation is extremely critical for the success of skill development. It fosters bottom-up approach and increases ownership of the government programs by the community. PMKVY assigns special importance towards involving the target groups through a defined mobilisation process.
Kaushal Mela, is a camp-based approach, used for building awareness and enrolling suitable candidates. Such camps not only disseminate information about various skill training options available under the scheme, but also outline the possible career paths and income generation potential. More than 1,400 Kaushal Melas have been held across the country.
One of the innovative and impactful initiatives undertaken under PMKVY is Rozgar Mela. These are placement drives where employers and candidates interact on a common platform to fulfil the placement directive of PMKVY. So far, approximately 850+Rozgar Melas have been held. More than 80,000 skilled work force have connected to about 7,000+ employers through the scheme, pan India. NSDC is continuously striving towards fulfilling the vision of a Skilled India by facilitating a connect of 20+ sector lead employers such as Myntra, Pizza Hut, PVR Cinemas, Bata India, G4S Secure Solutions, Lemon Tree Hotels, Honda Motorcycle & Scooter Pvt. Ltd. etc. This indicates the acceptance of PMKVY certified candidates by the industry.